Data analysis can be a time-consuming and daunting task for growth teams, especially when they need to make quick decisions. Narrative BI has addressed this challenge by offering an easy-to-use, powerful solution that automatically generates actionable insights. Recently, the Narrative BI team has shipped related insights and improved narratives that take data analysis to the next level. Learn more about these improvements in our product update.
We have revamped grouped narratives to present them in a user-friendly, report-style table format. This new visualization simplifies the interpretation of insights from ad sets, channels, sources/mediums, and events. Now, your team can access actionable data insights with greater ease and efficiency, empowering your data-driven decision-making like never before.
In addition to it, the narrative part was improved with some natural language generation enhancements.
With related narratives, you can now get a holistic view of your data by identifying similar patterns across different metrics. When you open a narrative, you will see related insights to get more context and make data-driven decisions quickly and efficiently.
Pro TipDid you know that Narrative BI makes tracking your marketing performance effortless? It connects to your digital marketing channels and generates automated reports and alerts.
No more manual work, spreadsheets, and data silos. Narrative BI generates natural language insights in an easy-to-read format so you can focus on growth.
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Google Analytics is ultra-powerful when it comes to managing our clients’ MarTech stacks, but it’s easy to get lost in the overwhelming amount of data there. Narrative has given us a way to get “just the good stuff”, and the most important metrics we need for making daily decisions on behalf of my agency’s clients from Analytics to Ad Spends. The condensed insights we get from Narrative are incredibly helpful, and now indispensable in our daily mix of tools.
Narrative firstly is a great tool for beginners in marketing analytics - it allows all of our team - even non-technical / analytical get involved! As Mark Ritson said, 'The average is the enemy of the marketer' and Narrative helps us fight that battle every day. Instead of wading through averages, we can spot and evaluate the outliers, the true insights.
