Business Impact Analytics

Narrative BI for Business Impact Analytics

Understand the broader impact of your business strategies and initiatives

Business Impact

Business Impact Business Intelligence

Automated Business Impact Analysis

With Narrative BI, quickly understand the impact of your business strategies and initiatives across various departments, helping you make data-driven decisions that drive growth and efficiency.

What is Business Impact Analytics?

Why is Business Impact Analytics Important?

Business impact analysis is the process of evaluating the effects of different business activities, decisions, and changes on an organization's performance. It involves assessing the impact of various strategies, initiatives, and external factors on key performance indicators (KPIs) such as revenue, profitability, customer satisfaction, and operational efficiency. Business impact analysis is important because it helps organizations understand the consequences of their actions and make informed decisions. By identifying areas that drive positive outcomes and those that need improvement, businesses can optimize their strategies, allocate resources effectively, and achieve their goals.

Business Impact Dashboards

Business Impact Insights

With Narrative BI, you can ask questions and get automated insights from your Business Impact data. Simply connect your Business Impact data source or upload a spreadsheet and get actionable insights in minutes.

Understand the broader impact of your business strategies and initiatives

Business Impact Data Analytics

Business Impact Analytics Best Practices

When assessing business impact, it's important to use scenario modeling. By simulating different strategic initiatives and their potential outcomes, you can better predict their impact on key business metrics and make more informed decisions that drive sustainable growth.

Narrative BI leverages AI to automatically surface key patterns and unexpected findings in your Business Impact data, ensuring you don’t miss out on critical opportunities or hidden issues. By adopting these best practices, you can transform raw data into actionable insights that drive better business outcomes.

  • Leverage Business Impact data: You can find all the answers to your questions in the Business Impact data, and the best practitioners of Business Impact analytics use that data to identify trends and better understand patterns.
  • Use visualization tools: Visualizations such as charts and graphs are common in BI software, as they are essential for understanding data and making informed decisions. You can easily visualize your Business Impact data using the AI Chart Generator tool in AI Data Analyst.
  • Track KPIs: Tracking key performance indicators helps you measure your Business Impact performance and identify areas for improvement. Most successful businesses have adopted weekly/daily KPI summaries, comparing the latest metrics to those from the prior period. You can easily automate this process by using Narrative BI’s Tracking Tools.
  • Prioritize your goals: Not everything that can be measured should be measured. There are a lot of Business Impact data available for analysis, but you should start by identifying high-priority opportunities that can have an immediate impact on the business. You can specify your key metrics in the Narrative BI’s Reporting Tool.

Benefits of Business Impact Analytics

Enhanced Decision-Making: Gain a clearer understanding of the consequences of business decisions to optimize strategies and drive positive outcomes.

Resource Allocation: Allocate resources more effectively by understanding which initiatives yield the best results.

Performance Tracking: Continuously monitor and evaluate the impact of business activities to ensure alignment with goals.

Risk Management: Identify potential risks and mitigate them by understanding their impact on business performance.

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George Pohl

Narrative BI is well suited for SME's!

Narrative firstly is a great tool for beginners in marketing analytics - it allows all of our team - even non-technical / analytical get involved! As Mark Ritson said, 'The average is the enemy of the marketer' and Narrative helps us fight that battle every day. Instead of wading through averages, we can spot and evaluate the outliers, the true insights.
Arsen Avdalyan

Narrative BI helps me view and act on tons of customer data points easily.

There’s a lot of customer data in the internal analytics tools, but it’s not actionable for our product team. You have to spend a lot of time to detect unexpected user behavior. Narrative BI helps me understand our users better and now it’s easier to decide which features we should optimize next.
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Encapsulates Marketing + Advertising Performance Data to Work Smarter, Not Harder

Google Analytics is ultra-powerful when it comes to managing our clients’ MarTech stacks, but it’s easy to get lost in the overwhelming amount of data there. Narrative has given us a way to get “just the good stuff”, and the most important metrics we need for making daily decisions on behalf of my agency’s clients from Analytics to Ad Spends. The condensed insights we get from Narrative are incredibly helpful, and now indispensable in our daily mix of tools.
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