Google Analytics 4

Engaged Sessions

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Engaged Sessions is the total number of sessions that last longer than 10 seconds, have a key event, or have at least 2 pageviews or screenviews.

Google Analytics 4 Engaged Sessions

With Narrative BI you can track all your metrics from various data sources in one place. Start tracking Google Analytics 4 Engaged Sessions today.

Engaged Sessions Meaning

What is Engaged Sessions?

Engaged Sessions in GA4 measures sessions with meaningful user interactions. A session is considered engaged if the user spends at least 10 seconds on the site or app, views two or more screens/pages, or Triggers a conversion event. This metric goes beyond basic session counts, offering insights into user engagement and interaction quality. By focusing on these criteria, Engaged Sessions help identify how well your content retains user attention and encourages interaction, guiding improvements in user experience and content strategy.

Google Analytics 4 Engaged Sessions

Engaged Sessions Tracking

Narrative BI is a generative analytics platform that allows you to track your key metrics from multiple data sources in one platform. To track Engaged Sessions using Narrative BI, follow these steps:

Target Engaged Sessions: 2024 Benchmark

Average Google Analytics 4 Engaged Sessions

What is a good Engaged Sessions for Google Analytics 4?

The average Google Analytics 4 Engaged Sessions depends on industry, geography, and campaign strategy.

The average Engaged Sessions in Google Analytics 4 across all industries is .

* Data is calculated for the the United States-located accounts only.

Engaged Sessions Example

Consider a media website that tracks engaged sessions using Google Analytics 4. An engaged session is defined as a session that lasts 10 seconds or longer, has one or more conversion events, or has two or more page views. Over a month, the website records the following:

  • Total Sessions: 50,000
  • Sessions with Conversion Events: 10,000
  • Sessions Longer 10s: 10,000
  • Sessions with 2 and More Pageviews: 10,000

Total Number of Engaged Sessions = Sessions with Conversion Events + Sessions Longer 10s + Sessions with 2 and More Pageviews
Engaged Sessions = 30,000

This means that out of 50,000 total sessions, 30,000 sessions were considered engaged, indicating that users were interacting meaningfully with the website content.

Engaged Sessions vs Sessions

Engaged Sessions specifically measures the total number of sessions that last longer than 10 seconds, have a key event, or have at least 2 pageviews or screenviews.

On the other hand, Sessions measures the total number of visits to your website or app during a specified time period, including both new and returning users.

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