Google Analytics 4

Bounce Rate

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Bounce Rate is the the percentage of non-engaged sessions.

Google Analytics 4 Bounce Rate

With Narrative BI you can track all your metrics from various data sources in one place. Start tracking Google Analytics 4 Bounce Rate today.

Bounce Rate Meaning

What is Bounce Rate?

Bounce rate is the percentage of non-engaged sessions in Google Analytics. In Google Analytics 4, a key engagement metric is Engagement Rate which is the opposite of Engagement Rate

Google Analytics 4 Bounce Rate

Bounce Rate Tracking

Narrative BI is a generative analytics platform that allows you to track your key metrics from multiple data sources in one platform. To track Bounce Rate using Narrative BI, follow these steps:

Target Bounce Rate: 2024 Benchmark

Average Google Analytics 4 Bounce Rate

What is a good Bounce Rate for Google Analytics 4?

The average Google Analytics 4 Bounce Rate depends on industry, geography, and campaign strategy.

The average Bounce Rate in Google Analytics 4 across all industries is .

Data is calculated for the the United States-located accounts only.

Bounce Rate vs Engagement Rate

Bounce Rate specifically measures the percentage of non-engaged sessions.

On the other hand, Engagement Rate measures the percentage of engaged website sessions, calculated by dividing the number of engagements by the number of visits, and then multiplying by 100.

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