1.5 years ago, we launched Narrative BI. 2,000+ growth teams worldwide have been using it to make their lives easier. Today, I’m excited to share Narrative BI 2.0 with you. Insights have been completely reimagined, all based on feedback from our users. Let’s see what’s new!
Ad Performance Insights are AI-powered narratives about your ads and campaigns, with actionable recommendations to help you optimize your ad spending and improve overall campaign performance.
These insights are more than just updates on metrics. They help you to quickly identify which ads are performing well and which ones need improvement, allowing you to make data-driven decisions and optimize your campaigns for maximum impact.
Key benefits:
To get Ad performance insights, simply Free Tools & Calculators (available for all Pro customers) and filter your feed.
All-Time High (ATH) alerts are like your business's cheerleader. Narrative BI automatically generates ATH alerts when your business reaches new highs across your key metrics (unlike regular narratives with daily/weekly shifts in metric values). ATH alerts allow you to track and celebrate your milestones without missing a beat.
You can find All-Time High alerts in your feed by clicking on the “All-Time High” hashtag. Consider loading historical data to see the complete picture.
With Top Performers, we aim to highlight the top-performing metrics and dimensions from your data, spotlighting the highest-performing channels, mediums, and ads, providing actionable insights to replicate this success. This approach to your marketing data will add an exciting dynamic to your growth strategy. You can check Top Performers by clicking a corresponding hashtag.
Now it’s even easier to navigate between your reports, alerts, and narratives. You can also save interesting insights in one place.
With Personalized Feed, we aimed to deliver an even more tailored experience for you. We use machine learning to learn from your reaction so your feed adapts and evolves according to your preferences, making it easier to access the narratives that matter the most to you.
Personalized Feed takes note of the types of narratives you marked 'helpful' and ‘not helpful’. The more you interact with your narratives, the more it learns about your preferences. So, next time you see something you love or hate in your feed – let Narrative BI know!
We love building Narrative BI for you, and we’ll never stop working to improve it. We can’t wait to share even bigger news: AI insights, Weekly GPT summaries, and new integrations are coming soon! Let us know which integrations you'd like to see the most.
